Meet Kelly Kubrick

Former Director of eCommerce Development with Time Inc, (previously Time Warner’s) magazine publishing division in New York, Kelly provides objective expertise and analysis to her clients. She helps organizations understand if their digital efforts are working for or against them, and what they can do about it.

With two decades of hands-on experience with some of the best-known brands on the planet — including TIME and Life as well as PEOPLE and Sports Illustrated magazines — Kelly has the experience to provide valuable, practical and objective instruction and advice. As evidence of her expertise, she

• Is certified as a Google Analytics Power User and certified under the Google Analytics Individual Qualification (IQ) test program;
• Is certified under the Google Ads Fundamentals, Google Shopping Ads, Advanced Social Advertising (Hootsuite);
• Served on the advisory board of the University of British Columbia’s (UBC) Certificate in Digital Strategy and McMaster University‘s Web Analytics Program;
• Developed content for and served as an instructor of the University of San Francisco’s Advanced Digital Analytics program; and
• Served on the Audit team of the Digital Analytics Association (DAA) Course Enhancement and Education Committee for the University Of British Columbia’s UBC/DAA Award of Achievement in Web (now Digital) Analytics.

Kelly’s online expertise stems from her years of experience in media and publishing, where she oversaw the planning, development and launch of more than 60 websites for such brands as In Style, Fortune, Entertainment Weekly, and Real Simple. She was a member, as well, of corporate task forces on initiatives such as joint Time Inc.–America Online Marketing, online customer service and email marketing. A former teacher, she developed and taught Internet courses to new employees.

Previously, Kelly was Director of Sales at The Voyager Company, a digital publisher in New York. In addition, Kelly sits on the Board of Directors of her family business, Morrison Lamothe Inc.

Kelly Kubrick (formerly Cook) comes armed with academic credentials including an MBA degree from the Leonard N. Stern School of Business at New York University and diplomas from the Radcliffe Publishing Course at Harvard University (now the Columbia Publishing Course) and the Centre for Executive Leadership at the Telfer School of Management. She holds a Bachelor of Arts degree in English Literature from Victoria College at the University of Toronto.